We Brought Sundiata Acoli Home

We received a Bronze Anthem Award in the category of Human & Civil Rights, Branded Content or Collaboration Awareness & Media Categories (For-Profit) for our work with the Bring Sundiata Acoli Home Alliance. Acoli is now 86 years old and had been unjustly denied parole for 24 years, violating New Jersey state law.

While the real award was Acoli’s rightful release in May 2022, we are elated to have the Anthem Awards platform to highlight the need to release all political prisoners now. Free them all.

Humanity Communications Collective conducted a two-step approach to elevating Acoli’s story to increase his likelihood of being granted parole or clemency.

Copywriting
Media Relations
Social Media Strategy and Execution
Newsletter Strategy and Execution

Graphic Design
Brand Guide
Website Management
Website Strategy and Execution
Designed a billboard

Educate audiences about the existence of Sundiata Acoli and the fundamental tenets of the law by creating a compelling and nuanced narrative around the law's intent, justice, and civil rights.

Create a powerful narrative
Shift public perception and awareness of who Sundiata is
Use multiple communication vehicles (social media, text, email) to promote an owned narrative